Global E-Commerce Packaging Market Is Anticipated To Witness High Growth Owing The Rising Popularity Overview

E-Commerce Packaging Market

E-commerce packaging serves a functional purpose by keeping products safe in transit to customers. Often, the main e-commerce shipping container is an insulated bag, poly mailer, or cardboard box. These types of packaging are designed to protect the product from the harsh shipping journey and meet warehouse requirements for size, efficiency, and protection. They may not be as visually appealing as retail product packaging, whereas they can still serve a crucial brand loyalty and unboxing experience role. The main e-commerce packaging, businesses can also invest in custom inserts for their products. These can include foam inserts for fragile products, plastic tray inserts, molded pulp inserts, and more. These types of packaging inserts can be printed with important information for the product, as well as a marketing message that can be used for social media and other promotional channels.

Market Dynamics:

Growing product launches are estimated to boost growth of the global e-commerce packaging market during the forecast period. For instance, Reckitt energy model Vanish has launched Vanish Multipower Tabs, I n July 2022. The Multipower Tabs are developed as a compressed powder model to permit minimal packaging and the SIOC (shipped in a personal container) format also eliminates the need for an outer pack. Moreover, increasing government rules concerning corrugated packaging and growing environmental concern are anticipated to restrain growth of the global e-commerce packaging market during the forecast period.

Impact of COVID-19:

COVID-19 created several challenges in many industries globally. The pandemic resulted in implementation of lockdown measures in several countries. These restrictions prohibited the movement of goods and people, which caused an overburden on the trade activities. This affected the global economy severely. The pandemic also led to shutting down of manufacturing activities, owing to shortage of raw materials and disruptions in supply chains. This led to decrease in demand for commerce packaging, as almost all trade and business activities were shut down. This had a negative impact on the growth of the global e-commerce packaging market. However, now that all restrictions have been eased, the market is estimated to witness growth.

Key Takeaways:

The Global E-Commerce Packaging Market is expected to witness robust growth, exhibiting CAGR of 6.2 % over the forecast period, due to increasing acquisitions by key players. For instance, Smurfit Kappa UK Limited, acquired Atlas Packaging, in May 2022. Atlas Packaging has an exciting and wide range of innovative products and a strong presence in the UK.

Asia Pacific is anticipated to witness robust growth in the global e-commerce packaging market during the forecast period, due to growing use of mobile internet and rising changes in lifestyles.

Key players active in the global E-Commerce Packaging Market are ALPLA, Amcor Plc., Transcontinental Inc., Berry Global Group, Inc., Greif, CCL Industries, Silver Spur Corp., Coveris, Gerresheimer AG, Sealed Air, Mondi, Sonoco Products Company, Constantia Flexibles, WINPAK Ltd., and Alpha Packaging.