Cosmetic dentistry encompasses any dental procedure that improves the appearance of the gums or teeth. It aims to improve dental aesthetics in terms of size, shape, colour, position, and alignment. It entails the placement of dental materials such as porcelain veneers, gum grafts, crowns, and bonding to the gums or teeth, as well as the removal of tooth structure and gums via procedures such as enameloplasty, gingivectomy, teeth whitening, gum depigmentation, laser whitening, and teeth straightening. Laser whitening is more effective than other teeth whitening procedures. Bonding in cosmetic dentistry is the process of adhering a dentistry material to both surfaces of a tooth, which is then sculpted, hardened, and polished. Dental bridges are used to replace a missing tooth or teeth.
The cosmetic Dentistry Market
is a branch of dentistry that deals with the improvement of the appearance of
teeth, gums, and bite. It is a rapidly growing market, driven by the increasing
demand for aesthetic dental treatments, such as teeth whitening, dental
veneers, and orthodontic treatments, among others.
The cosmetic dentistry
market is segmented based on the type of treatment, end-user, and geography.
Based on treatment type, the market is divided into teeth whitening, dental
veneers, dental implants, orthodontic treatments, and others. Teeth whitening
is the most popular treatment in the market and is expected to dominate the
market in the forecast period. Dental veneers and dental implants are also
expected to show significant growth in the market due to the increasing demand
for these treatments.
Based on the end-user,
the market is segmented into hospitals, clinics, and dental laboratories.
Hospitals and clinics are the major end-users of cosmetic dentistry and are
expected to show significant growth in the forecast period due to the
increasing number of people seeking dental treatments.
The major players
operating in the cosmetic dentistry market include Align Technology, Inc.,
Dentsply Sirona, Danaher Corporation, Zimmer Biomet Holdings, Inc., and Henry
Schein, Inc., among others. These players adopt various strategies such as
collaborations, partnerships, and new product launches to increase their share
in the market.
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